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Hameedia, Pioneering the Fashion Industry with the Launch of ‘Grooming Consultants’

Grooming Consultants
Grooming Consultants
Continuously
setting the benchmark in the fashion industry, Hameedia, Sri Lanka’s leading menswear specialist strives to
further enhance the brand’s service standards with its latest innovative
customer care solution, ‘Grooming Consultants’. Staying in-line with the
evolving needs of its clientele, the launch of ‘Grooming Consultants’ ensures
that all Hameedia customers are guaranteed an exceptional service as well
as a positive and personalized client experience.
Commenting on Hameedia’s personalized grooming consultancy
services, Fouzul Hameed, Managing Director, Hameedia
stated, “At Hameedia we are passionate about fashion. This is reflected in
every minor detail undertaken by us. Currently, over 50 percent of our retail staff are capable
of delivering 360 degree grooming and fashion solutions from tailoring to fashion
consultancy, to offering total wedding solutions for grooms. This new service practice
is set to change the realm of customer service in fashion and set a new benchmark in the industry.”

Hameedia has been a
pioneer in the retail fashion industry and has over 65 years of experience. The
fashion brand continuously drives innovation in the industry, constantly
raising the bar for quality standards. The concept of ‘Grooming Consultants’
which is yet another first in Sri Lanka, is aimed at offering discerning
clients an unmatched personalized service that is swift and hassle free. The ‘Grooming
Studio’ is an innovation created by Hameedia to offer total grooming solutions all
under one roof. Solutions offered include the
selection of a groom’s attire, the co-ordination of his suit with his bride’s
clothing and personal grooming advice which pays close attention to details such as the groom’s posture and
haircut.
The launch of ‘Grooming Consultants’ will enable Hameedia to deliver the
ultimate customer service experience which will further strengthen the renowned
Hameedia
brand. Fouzul Hameed further added, “Sri Lankan men have
evolved over a period of time and with changes in their social behaviour, their
requirement for fashionable product solutions has also evolved. ‘Grooming
Consultants’ will ensure that the discerning customers of Hameedia will enjoy a
positive fashion experience which will result in customer satisfaction for our
clients and a sustainable competitive advantage for our brand.”
Hameedia,
established in 1949, has grown to become a household brand in Sri Lanka.
Hameedia is renowned for high quality, custom tailoring and ready-made suits
and shirts for gents. The men’s clothing specialist multiband retail stores
include brands such as Envoy, Le Bond, Signature, Raymond, Lee and Adidas. With
a network of over 30 outlets across Sri Lanka, Hameedia has also been growing
its presence globally with outlets in the Maldives and Australia. ‘Grooming
Consultants’ at Hameedia showrooms can be identified by a badge and blue
shirt which differentiates them from the rest of the team. The best of the
retail staff have been selected and trained by. Fouzul Hameed himself to offer
customers the best expertise in this field. The ‘Men in Blue’ are fully
equipped and ready to find solutions for all grooming and fashion needs. To enlist the help of a ‘Grooming Consultant’, visit any
Hameedia showroom or call the hotline on 0777 553 344. 

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