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| SLT PEO TV launches Cartoon Network and POGO |
Top kids’ channels in Sri Lanka
Pioneering
IPTV services provider SLT PEO TV has taken kids entertainment a step further
by introducing the two most popular children’s channels - Cartoon Network and
POGO in Sri Lanka. The channels, scheduled to launch on the 6th of
March 2013, will bring children’s hit programmes such as Ben 10, Scooby Doo, Tom and
Jerry,M.A.D. (Music Art and Dance), etc. thereby adding action, fantasy,
humour, arts and crafts and much more to the lives of kids across the country.
Consumers will be able to watch both these channels in English.
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| SLT PEO TV launches Cartoon Network and POGO |
Commenting
on the new launch, Mr. Malraj Balapitiya - CEO of SLT VisionCom (Pvt) Ltd
said,“We are excited to launch Cartoon
Network and POGO - the two leading kids channels dedicated to young viewers.
The launch is in response to our viewer preferences, which we at SLT PEO TV pay
a lot of attention to. Every audience segment is important to us and we thrive
in providing a varied choice to every single member of the family.”
Troy
Lobo, Sr. Director Network & Content Distribution South Asia, Turner
International India Pvt. Ltd.
said, “Sri Lanka is a focus
market for Turner and we are happy to announce this strategic move to strengthen
our presence in Sri Lanka .
The ever-evolving kids’ entertainment genre that holds a remarkably high
potential in Sri Lanka led us
to expand our partnership with SLT PEO TV for Cartoon Network and POGO.”
SLT PEO TV gives viewers the ideal
platform to enjoy the best of local and international infotainment from around
the world. They are committed to enhancing viewer experiences as well as
meeting viewer demands with interactive personalized experiences. This launch
will cater to younger audiences, enriching kid’s entertainment as well as
providing them more programmes to choose from.
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| PeoTV |
About PEO TV
Sri Lanka Telecom PLC introduced the IPTV (Internet Protocol Television) technology to Sri Lanka under the brand name PEO TV (Personalized Entertainment Option). SLT PEO TV offers a host of services to its customers including Live TV Services, Time Shift TV, Rewind TV, Video on Demand, Subscription Video on Demand and many Interactive Applications & Services. SLT PEO TV currently owns an active subscriber base over 70,000 around the island and presently customers can enjoy over 80 prime local and international TV channels.
About Turner Asia Pacific
Turner Broadcasting System Asia Pacific, (Turner) creates and distributes award-winning, branded news and entertainment media environments on television, and other platforms around the Asia Pacific region and beyond. A leader in the Asian television and media business, we offer a total of 18 branded channels in nine languages reaching hundreds of millions of viewers in 31 countries via 29 feeds. Our brands include CNN International, CNNj, CNN, HLN, Cartoon Network, Cartoonito, Boomerang, Pogo, Toonami, TCM Turner Classic Movies, truTV, WB, HBO, HBO HITS, HBO DEFINED, QTV, MONDO TV and TABI CHANNEL. The Turner brands are available in interactive, non-linear formats, reflecting the company's innovative and industry-leading approach to delivering compelling content whenever, wherever. Turner Broadcasting System Asia Pacific is a wholly-owned subsidiary of Turner Broadcasting System, Inc. (TBS), a Time Warner company. For more information, visit www.turnerasiapacific.com.
About Cartoon
Network Asia Pacific
Cartoon Network, the number one
kids’ channel in Asia Pacific, offers the best in original animated
entertainment while drawing from the world’s most iconic cartoon library of
Warner Bros., MGM and Hanna-Barbera titles. Original series showcased on
Cartoon Network include the hit, award-winning series Ben 10, The Amazing World
of Gumball, Regular Show and Adventure Time. Cartoon Network is available in 23
territories throughout Asia Pacific and is currently seen in more than 71
million cable homes. Online, Cartoon Network’s eight websites in the region
reach nearly four million unique visitors a month with one million registered
users, and eight million Facebook fans.
In Asia Pacific, Cartoon Network
is owned and operated by Turner Broadcasting System Asia Pacific, Inc., a Time
Warner company. Turner creates and distributes award-winning, branded news and
entertainment media environments on television and other platforms. Turner is a
leader in the Asian television and media business, offering a total of 18
branded channels in nine languages reaching hundreds of millions of viewers in
32 countries via 29 feeds.
About POGO
Catering to the generation of
kids who bounce higher, play smarter, think louder and dream bigger, POGO is
Turner's only-for-India kids’ entertainment network. The channel features
animated and live action content spanning multiple genres from comedy and art
to games and curiosity. POGO inspires more than 27 million kids across the
country with its exciting and highly engaging content portfolio.
Over the years, POGO has steadily
paved its way to becoming the number 1 kids’ entertainment channel in India.
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