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Wednesday, March 5, 2014

HSC Empowers Holistic Development of Sri Lankan Children

HSC Empowers Holistic Development of Sri Lankan Children
HSC Empowers Holistic Development of Sri Lankan Children 
The Hambantota Sports Club (HSC), in partnership with Anchor, launched an island wide programme for schools aimed at boosting the overall development of Sri Lankan youth, with a special focus on sports. The launch kicked-off at the Science College in Mount Lavinia, with the attendance of Yoshitha Rajapaksa, captain of the national Rugby Team as the Chief Guest, a name synonymous with the successes of Sri Lankan sports.

Commenting at the event, Mr. Rajapaksa said, “The HSC was established based on a concept of Member of Parliament Namal Rajapaksa, with the aim of taking sports to all corners of the country. It is important that parents realise that, in addition to academics, sports and proper nutrition are equally important in a balanced, healthy life of a child.” 

boosting the overall development of Sri Lankan youth
boosting the overall development of Sri Lankan youth
The programme will reach 600 schools across the country, and will see HSC conducting a two-day interactive session for the children as well as their parents. These sessions will include coaching camps, and arts and crafts competitions; all activities designed to recognize and develop the skills of the youngsters.

Commenting on this endeavour, Chief Executive Officer of HSC, Ravin Du Plessis said, “From its inception, the objective of HSC has been to groom the future generation of the country into a sporting force to be reckoned with, and to this end, it is with great pride and excitement that we launch this initiative. Through this series of visits to schools across the country, we plan to provide the necessary information and resources for the children’s increased involvement in sports, as well as ensuring their proper nutrition, all of which will guarantee a better and healthier lifestyle.”

“When considering the most appropriate collaborator for this long-term journey, I believe we could not have chosen any other party than Anchor as our nutritional partner. The right nutrition is imperative for optimal performance in school, a key message we hope to reiterate through this programme,” he added.

This initiative will reach approximately 300,000 children. All of these children will have the opportunity of interacting with expert coaches in various sports, all of which will furnish them with the inspiration and encouragement to reach their full potential.

Commenting on the partnership, Marketing Director for Fonterra Brands Lanka, Roshan De Silva said, “It is a great pleasure for Anchor to be involved in such a progressive project. We’re excited about the difference it will make for the development of Sri Lankan youth.”

The most immediate aim of this initiative is to build a strong contingent to represent the country at the Asian Youth Games in 2017, which Sri Lanka will be hosting in Hambantota.

“It will by far be the biggest sporting event staged in Sri Lanka – a great opportunity to prove Sri Lanka’s sporting powers to a world audience,” Du Plessis further added. 

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