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| The Starcom MediaVest team |
Starcom MediaVest
Group was awarded Media Network of the Year at the 61st Cannes Lions
International Festival of Creativity. Three days into the annual festival,
SMG’s total across all categories included 34 wins and 120 shortlists.
The Media Network of the Year win comes as a result of SMG’s three
Silvers, nine Bronzes and 14 shortlists in the Media Lions category.
Winning campaigns have come from clients including Bank of America, Esurance,
Heineken and Samsung, among others.
The wins come less than two weeks after SMG was named the Most
Effective Agency and Most Effective Agency Network by the Effie Index at the
North American Effie Awards Gala in New York, where Publicis Groupe also took
top honors as Most Effective Holding Company. In April, SMG was awarded Agency Network of the Year at the Festival of Media
Global Awards in Rome for the second year in a row.
 |
| A selfie with the Lion! |
“I couldn’t be more
proud of the work SMG is producing for its clients around the globe,” said
Laura Desmond, Global CEO of Starcom MediaVest Group. “Winning Media Network of
the Year after our previous wins is truly incredible and proves that we’re at the
top of our game. The work we’re producing for our clients is inspired by
creativity and informed by converged data, a combination that is clearly
resonating with the industry. We’re thrilled to be able to create these
campaigns for our clients and have that hard work and dedication recognized
here at Cannes.”
For more information about
winning SMG campaigns, as well as video interviews with thoughts leaders at the
Festival, visit SMG’s Source blog at http://blog.smvgroup.com
and follow @Global_SMG on Twitter.
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